The Rise of Asian Paints: Champaklal Choksey, a Doyen of the Indian Paints Industry by Anupam Gupta
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There are many lessons that are relevant even today – from investing in high quality talent to separating management and ownership. Most importantly, there are very few books that show how honest businessmen can – and should – build large-scale institutions that endure beyond their lifetime, just as Champaklal Choksey has done. This book tells the story of an iconic institution and its less-known but visionary founder.
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Description
Asian Paints is India’s largest paints company and its early history is hardly known; even less is known about how Champaklal Choksey and his friends made Asian Paints the largest paints company in India as far back as 1967.
About the Author
Additional information
| Dimensions | 24 × 15 × 2 cm |
|---|---|
| Binding | Hardcover |
| ISBN | 978-0670097982 |
| Language | English |
| Pages | 288 |
| Publication date | 31 May 2024 |
| Publisher | Penguin Business |
| Writer | Anupam Gupta |
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